Something I have pondered over many times is why some refer to NWM as a ‘predatory’ type business.

But would this really be a fair and reasonable statement to make as a generalisation of NWM across the board?

Maybe… maybe not. I mean there’s plenty of people who’ve achieved significant wealth within this space. However, I also ask myself…

At What Cost?

Maybe it’s nothing. Maybe it’s everything. I guess it all comes down to one’s belief and perspective.

With that said… I understand why many people like the idea and ‘general concept’ of Network Marketing because of what it can potentially offer.

Do the work once… get paid over and over on autopilot etc.

Sounds pretty good and a nice way to live right? I mean, who doesn’t want to have access to a legit opportunity that has the potential to create and leverage both the valuable time as well as plenty of money to focus on what we really want to do each day?

Plenty of time. No financial stress whatsoever. No more feeling trapped in a shitty job that barely makes ends meet. Being forced to work with some arsehole boss that makes your life miserable. Get up when you want to. Stay in bed all day if you want to. Take your partner out to an amazing long afternoon lunch or dinner without a care in the world. Go on regular epic holidays. Live where you want. Do what you want, when you want etc… ahhh… the good life…

Well, as nice as that all sounds… unfortunately in many cases a couple of rather important qualities that are essential ingredients for true internal fulfilment such as integrity, ethics, morals and intuition can unfortunately go overlooked or just completely tossed out the window in pursuit of that dreamy network marketing fantasy land.

Why?

Because the sacrifice can deceivingly appear to be worth the reward.

Now does this mean I think everyone involved in NWM is deliberately operating unethically and lacks integrity?

No, of course not!

That would be extremely ignorant, arrogant and just flat out wrong. I just wish to raise some points which revolve around a few concerns, and I would encourage anyone currently involved in NWM to seriously consider what I’m about to address, because there’s also a lot of ‘successful arseholes’ out there too who couldn’t give a shit about selfishly using and exploiting others for their own financial gain!

So, if you honestly feel that you’re not one of those people, then you may want to take note of what is about to be discussed further in depth below.

But before I get stuck into it, I have no doubt some highly dedicated and passionate network marketers reading this may already be thinking…

However, I promise it will all make sense because over time my perspective has certainly changed somewhat from being a firm believer and supporter of network marketing to now questioning a few things, which I believe need to be raised and discussed openly within this space.

Actually whilst you’re here… I’m going to give just one quick example right now where some network marketers may say something along the lines of…

“It’s not about the money. I just genuinely want to help others”.

Okay… that sounds really noble and all, but I’m sorry to say that everyone else knows this is a complete and utter load of bullshit.

Telling people this will be about as popular as bird shit on a freshly detailed car and ruin your credibility faster than a fart in a cyclone. To be blatantly honest, it only makes those who spout off this nonsense look like a fool and the more they try to convince others of this, the more dodgy they appear simply because the words don’t match the action.

Why is that exactly?

Because if they really thought that way and want the actions to be 100% congruent with the words, they would happily recommend the product or service without any thought of reward (aka financial compensation in the form of a sales commission) for doing so.

FACT: You don’t need to join a business opportunity to recommend or ‘share’ a product or service to ‘help or benefit’ someone else, so please…

You ARE selling something and you ARE going to be financially compensated for making those sales. Plain and simple!

And that’s okay too.

If you put in the work, you deserve to be paid for it. No one is expecting you to work for free and nor should they!

There really is no two ways about it. If you want your business to take off, then you need to be okay with selling as well as learning to be great at it.

Yet, so many network marketers have chosen to partake in ‘sales’ but try to do everything in their power to avoid selling at all costs, when it’s the one primary thing they should actually be focusing on mastering.

Avoiding selling at all costs when you’re clearly in sales doesn’t make any sense… agreed?

Then why do it?

If something was flat out dodgy and generally unappealing from the get go, then I understand why it would be very difficult to sell and other deceptive and manipulative tactics would have to be implemented to try and ‘share’ it with others in exchange for a total rip off price. But who the hell wants to be involved with something super dodgy like that?

Otherwise, what’s the issue? If someone has a problem with you selling a product or service just because it’s ‘sales’ that’s a them problem, not a you problem. There’s no need to suddenly feel insecure and retreat just because someone else is scared of the word ‘sales’ for whatever obscure reason that may be.

With that said, making a sale should never solely be about the money either because money is merely an exchange of energy for the genuine value we provide and it’s actually amazing how many people are scared of doing that when it should be the primary focus of what we do.

If you ‘just want to make money’ and only interested in doing that, then go and get a dead end job that doesn’t require you to have any skills or qualifications. There’s plenty of those around and you can happily trade a significant portion of your time for minimal dollars. The work may suck and leave you feeling miserable, depressed and living in denial with very little if any fulfilment at all, but the upside is that you do get paid and it should satisfy the need of ‘just making money’.

But if that doesn’t sound ideal or very appealing, and you believe you’re capable of achieving much more than that, then it’s important to understand that when operating any sort of business or selling anything, it’s going to require intelligence, knowledge and skill. Professional qualifications in a particular field associated with what you’re selling is also great and will certainly assist, but make no mistake… selling is definitely a skill as well as a very powerful and valuable one when executed professionally and ethically!

This is also why we should always be asking ourselves… “How can I add even more genuine value to benefit my customer and help them achieve their desired outcome with the product or service I’m offering”

Here’s a good example…

In a fun little hobby business that I operate from home within the home gardening / agriculture niche, I often get a number of customers who actually choose to pay me more than what I initially told them my product is going to cost. I don’t ask for it and I don’t expect it… it just happens and it happens more than you would think too.

Why would they do that?

It’s a good question and it’s simply because they end up receiving so much value not only from the actual product itself, but also from the friendly service as well as additional insider knowledge with handy tips and tricks and maybe a couple of little extra’s that I’m happy to pass along to help them achieve their own specific goals. It’s not a difficult thing to do and I love doing it.

In this little business, I create my own product that is competitively priced and the average sale is around $40 with a decent margin to comfortably cover all costs and still generate a healthy profit without being greedy. But many customers will happily pass over a $50 note and when I ask them to wait whilst I get them the $10 change owed, I’ll often hear something along the lines of… “No no, that’s okay. You keep it. I’ve received waaaay more value than I ever expected!”

It was never something I originally set out to do or achieve. It just started happening that way all on its own, and the awesome feeling I get each time never gets old. All because I choose to show a little extra care and spend a little extra effort and time with each customer to ensure they’re receiving massive value along with the excellent product we produce.

This in turn, has also allowed me to build up a solid reputation within my community as one of the main ‘go to’ people for my particular product, where customers regularly seek me out because they’ve either been referred to me or somehow get my contact details and send me a text or email etc.

Admittedly, not everyone pays me extra and I don’t need nor expect them to either. But a few choose to because of the awesome value they’ve received and that is their way of showing me their gratitude. In fact, and as much as the additional dollars are muchly appreciated, the reciprocal feeling of gratitude I enjoy the most is actually having a happy customer walking away knowing they have received more value than they ever initially expected.

But here’s the thing… that energy exchange of value and feedback will always give me far more satisfaction and feeling of fulfilment than the extra dollars ever will. It can also become quite addictive, and in turn, makes you want to keep selling more… and the more you sell… the more money you make!

It’s pretty simple, easy and straight forward stuff.

The interesting thing about receiving the extra dollars, is that it’s merely a direct reflection and by-product of the extra value offered and it’s always fun to do because I love sharing valuable and helpful info with my customers. As they say… the proof is in the pudding and the extra $$$ voluntarily given without any expectation whatsoever is tangible proof that the more genuine value we can offer our customers, the more we have the potential to earn… and more happy satisfied customers also usually means more and more repeat business!

So as you can see, selling stuff really doesn’t have to be about some overly complex system leaving a person totally confused and then completely shit scared to implement.

Simple, easy and straightforward is always the way to go!

This is why its essential to aim higher and go over and above what’s expected as far as value in addition to offering an excellent product at a great price and asking plenty of questions about your customers specific requirements. Our job as a sales person is to make every customer feel genuinely cared for, listened to and able to walk away with everything they need to achieve their ideal outcome and more.

This automatically makes our job of selling a very pleasant experience because it’s extremely rare to get a customer who is apprehensive or pissed off about receiving an excellent product at a great price with exceptional value that’s impossible to resist and leaving them feeling all happy and tingly.

It really is a great feeling and unfortunately this is something I’ve never been able to experience in any network marketing venture I’ve been a part of. Maybe it was the companies that I chose to sell for. Maybe it was the products. Maybe it was the way I was encouraged to do it. Or maybe there’s a few other underlying reasons that I’m about to reveal in a moment.

So, if you’re currently in a head space where you feel incapable of being genuinely proud of what you’re selling and struggling to offer genuine value where you feel your customers are going to walk away feeling amazing because of your offerings, then either one or possibly all of the following things are happening…

• You’re not proud to be in sales.
  
  
• You’re not proud of your product / service.
  
  
• You’re not proud of the company you’re representing.
  
  
• You’re not proud of the type of business model you’re involved with.

Therefore, if you’re currently involved in a network marketing venture, here’s a few handy tips to help you out because many network marketers are super guilty of doing some really stupid shit in these situations…

For example… if you’re in a social setting where someone asks what you do for a living, (but you secretly feel awkward, ashamed and judged to tell them because of the underlying stigma associated with network marketing), then just say you’re in sales… you know… because you are!

If you wish to build rapport with someone, simply ask what they do and just listen. Many people love to talk about themselves, so encourage that by asking more questions and continue listening. The natural effortless side-effect of doing this makes you more personable and someone others actually want to happily interact with, especially if they’re a talker. They’ll love it!

There’s nothing awkward, uncomfortable or confrontational about saying you’re in sales and then shutting up.

If they happen to ask what company it is you represent and sell for, then tell them.

However, if you feel secretly ashamed and embarrassed to tell them and would prefer not to because you’re worried they’ll…

• Recognise the company name straight away and automatically have a deep seated hatred for it as well as the entire network marketing industry as a whole ‘without really understanding it properly’, whilst silently and unfairly judging you and giving you that condescending look that basically says… ‘You’re one of those dodgy snake oil pyramid scheme spruikers’… and then…
  
  
• You suddenly begin feeling anxious and uncomfortably awkward because you don’t want to be considered ‘one of THOSE MLM pyramid scheme people’ especially by someone you’ve just met and just want to be considered a normal respected entrepreneur with a legit business endeavour instead of a laughing stock who usually says openly that they don’t want to recruit people, but secretly wishes to build a huge downline to access all of that residual income without word quickly spreading around that in reality that is what you’d ideally like to happen…

…then, simply state the industry sector your network marketing venture is associated with eg. health, beauty, fashion, travel, tools or whatever it is (you get the picture), and move on to talking about something else.

Simple!

Yep… conversing with other humans can actually be really simple when you don’t treat everyone like a potential sales pitch!

Amazing huh? (Yes… I’m being sarcastic)

But the mere fact I actually feel the need to explain this because of what actually happens in the real world makes me sad due to the common sense nature of it all. But unfortunately the indoctrination of ridiculous bullshit is so far ingrained in some network marketers, that it has actually become a necessity to spell it out like a set of basic 101 social interaction instructions of what and what NOT to do.

So, anyway getting back to it… there’s actually no need to get nervous and try to hide what you do after being asked such a simple and straight forward question. And whatever you do… please for the love of god DO NOT attempt to use that brief interaction to go into some secretive long winded stealthy curiosity generating type sales pitch where you end up treating the other person like a money making opportunity and trying to ‘prompt’ a sale by offering to send out some info or inviting them to some sort of meeting without telling them exactly what it is and what it’s about.

Doing that shit makes you look sleazy, dodgy AF as well as an A1 douchebag, because it’s blatantly obvious what you’re trying to do and it’s extremely annoying for EVERYONE to be on the receiving end of. Yes, it’s actually really annoying for other network marketers to be on the receiving end of that BS as well.

So that should speak volumes right there!

The ONLY time it would be considered acceptable to offer further info about what you have in a situation like that is if the other person has specifically requested more info without any prompting from you whatsoever. BUT… it’s still a very fine line to tread because sometimes people make those requests just to be polite and supportive in the moment, but actually have no intention of following through with anything or even possibly later regretting requesting any information from you because they think they’re going to be bombarded with a high pressure sales pitch or feel obligated to be recruited into some dodgy pyramid scheme etc.

It’s a lot like having the feeling of buyers remorse without actually having purchased anything yet. It’s a really strange and unique phenomena that seems to be exclusive to this way of doing business. Perhaps it’s because there’s a natural expectation and fear they’re going to be recruited and put in an extremely uncomfortable and awkward situation where they don’t really know how to say no and stick to their guns (many people do actually struggle with this) and somehow be sneakily roped into some dodgy pyramid scheme they never wanted to be a part of in the first place… even though none of that may actually be the case at all.

But that doesn’t matter does it, because this may already be a preconceived opinion they now hold about you, and this can especially be the case if they’ve happened to mention this to someone else they know and that person now gets in their ear where your potential prospect has been told to stay away from you and steer well clear of any product / service you have to offer because it’s one of those ‘MLM Pyramid Schemes’ where you end up losing all of your money etc.

Yes, I realise it’s not fair for that to happen because they don’t fully understand the whole picture and you only want to sell them your product / service and not the business opportunity and everything. But this sort of thing DOES happen and this is why you still need to be very careful here because when you do your follow up (which I’m sure you will be encouraged to do by your mentor), then please don’t ever try to push or encourage your potential prospect into anything, especially if they haven’t replied back to you or politely said ‘no thanks’.

This may come as a shock to some, but believe it or not their answer of ‘no’ actually means ‘no’. Please don’t keep going for the ‘No’ to get to the ‘Yes’ and try to explain and convince them how everything operates, unless you want to look like a totally annoying and irritating douche and reaffirm all the negative shit your prospects friend already has to say about you and what you have to offer.

I understand this may sound rather strange if it hasn’t happened to you already as a network marketer, but it does actually happen more often than one would think because of how badly tarnished this space has become with bad selling practice. There’s a barrage of stories on the internet about this kind of crap happening and it won’t do you any favours if you also choose to participate in the problem.

Think about it. If you have manipulated a ‘Yes’ out of someone to get involved in a network marketing opportunity (i.e they’ve reluctantly felt obligated to join because you’re really good at closing a sale or simply joined because you won’t shut the fuck up about it and they only joined up to shut you up), then how long do you think they’ll stick around for?

Doing this type of ‘high pressure / fear of loss’ crap actually comes from the direct sales industry (which I’ve also worked in) and is actually taught within a course / classroom environment by people who 100% believe their own BS. The rather amusing thing is that it’s actually encouraged as a legitimate as well as the ideal way to do things under the guise of a really sleazy and slimy tactic often referred to as ‘Sales Psychology’. This where you intentionally manipulate the entire sales process by simply ‘asking the right questions’ which are actually designed to work in your favour (not the customers) whilst consistently shutting down any objections so you end up getting a ‘yes’ out of your prospect and closing the sale.

But here’s the thing… that’s mostly based on making ‘one time’ sales to customers after you’ve received a qualified lead and then hoping they’ll stick around to make more purchases down the track.

This highly manipulative garbage does actually work though and it works well, especially towards those who are completely naïve as to what’s going on (who you’re often encouraged to focus on as easy key targets for this sort of thing, which is really fucked up when you think about it, but they don’t care). That’s why it’s used frequently in the property & financial services sectors because those industries are a haven and absolutely chock-a-block full of self-centred corporate wannabe narcissistic douchebags.

And although many try… it doesn’t actually work within a network marketing environment, because it is often referred to as a ‘relationship business’ (which I wholeheartedly agree with) where you’re looking to establish long term repeat customers and ethically build a team of distributors who then have their own long term repeat customers.

This is why it’s always best if people come to you first asking about what you have rather than you reaching out to them. They have made the decision to seek out more information from you and want to see for themselves rather than being influenced by other outside sources. They want to make their own decision by being fully informed themselves and chances are they already have a good understanding of what you’re offering as well as the industry you’re representing. Therefore, it’s going to be much easier to converse with them about your product or service, rather than trying to explain something to someone who only has half an inkling of what it is you do.

That’s why a polite and succinct reply saying you’re in sales in whatever business sector it is doesn’t do any of that or put you in any awkward and uncomfortable situations, especially when someone doesn’t fully understand what you do or simply holds an opinion that’s unfavourable towards what you do.

The plain honest truth is that you don’t have to see everyone as a potential target because the fact is most people you end up interacting with aren’t actually interested in what you’re selling through your network marketing venture and it’s really important to understand this, no matter what you’ve been told.

You may be really excited about it and that’s great. Most people do get really excited when they first sign up. But that doesn’t automatically mean everyone else is. In fact, because of it’s reputation you’ll most likely find you’ll be facing more than your fair share of resistance, especially if you begin openly spruiking your wares to every Tom, Dick and Harry.

So follow your heart but please take your brain with you and refrain from doing absolutely ridiculous shit like making a list of friends, family and anyone else you can think of to ‘reach out’ and get in touch with ‘just to begin a conversation’ which is always going to be under false pretences and that sucks because it’s not being genuinely authentic.

In all of the network marketing ventures I’ve been involved with, this has always been recommended as one of the first things you do to generate new prospects and I’ve never agreed with it at all nor ever actioned it ever. I think it’s one of the most ludicrous and manipulative things you can do and completely lacks any inkling of emotional intelligence.

Why?

Well, although you are giving the ‘impression’ that ‘you’re just catching up’ and ‘having an innocent friendly conversation’… your real underlying intention is to actually sell them something or ideally sign them up to your business opportunity, whether you try to subtly mention something about it (usually after being asked, “what you’ve been up to?”) or later inviting them for a coffee and deciding to lay it all out on the table… or whatever…

Otherwise, you wouldn’t have thought to call them at that particular point in time in the first place. That literally comes across in the form of energy from you and quickly becomes very obvious, no matter how subtle you think you’re being.

So, when it eventually comes to light that the real and only reason you got in touch with them was simply to promote your network marketing venture (and it will), chances are you’re going to make them feel extremely used and very hurt. This is a really shitty fucking thing to do to someone, and can be absolutely detrimental to friendships / relationships as well as your own mental health because it’s simply not an emotionally healthy thing to do.

Remember… just because something works every now and again, doesn’t mean it should be done!

Just advertise what you have to offer instead, like every other legit business does. Work on attracting qualified leads instead of going out and pestering them… that includes doing it online too! If you feel you don’t have something that can be advertised for whatever reason (eg. promotional restrictions, embarrassment etc.), then it may be a good time to seriously re-evaluate and take a really good hard look at what you’re getting yourself into because any idiot can complicate something… fair enough?

Starting to see why sales can actually be a good thing and be of benefit when executed ethically?

It’s not a bad word. It’s just very misunderstood from lots of different people having previously participated in doing lots of stupid shit.

Sales can actually become your closest loyal ally when executed correctly and ethically because helping others make their own informed decisions and adding value whenever and where ever you can, is essentially the golden key to sales success. It should never require or encourage you to be about or participate in deception, manipulation or deceit.

If that’s the case…

Remember that every single legit business in the world has to make ethically based sales in some form, otherwise the business wouldn’t exist. The fact is most people just ask about what you do to make small talk and break the ice upon a first interaction… just like talking about the weather.

In the majority of cases, they don’t really give a rats about what you do or who for. It’s mostly to see if you’re a nice person and someone they can continue interacting with in a friendly conversation. So just roll with the word ‘sales’ and be proud of it. Usually, you’ll find that sales and the sector you represent will be enough and the conversation will naturally move onto something else of interest.. you know… like the weather!

If you do this, you generally won’t have an issue. But if in the rare case it does happen to cause some sort of issue as far as uncalled for judgement or awkwardness (because they happen to know the company you’re with and absolutely hate network marketing for whatever reason it may be), then it’s clearly not about you because you’ve answered their questions openly and honestly. Any issue they have is obviously with them and an excellent screening indicator to avoid any further interaction with them now and in the future.

This can be the reality for many network marketers, but most decent people are pretty cool and realise you’re just having a go at something to try and better your life, even if they may not agree with how you’re going about it. So, if you just answer humbly and authentically without anything to hide or ulterior motives because you’re genuinely proud of what you do and the product / service and business you represent, then you can hold your head high because that will gain more respect and credibility than anything, just like you would expect from mentioning any other legit profession.

You may even find in some cases the other person may actually be genuinely interested in what you do and what you have to offer, which you can discuss further if they choose to request more info about it etc.

Make sense?

Hopefully that has helped to explain why I have such a MASSIVE ISSUE with network marketing ‘mentors’ teaching their downline teams that what they are doing is not ‘selling’, but ‘sharing’ their product or service.

Now I’d like to move on and discuss something else that really gets under my skin whenever I hear it.

Network Marketing is a business…

‘That’s. Done. Differently!’

NO!

NO IT’S FUCKING NOT!

NO! NO! NO! NO! NO!

Selling is selling!

Selling a legit product or service is called… selling a legit product or service.

It’s either done ethically or unethically. There’s no in between and certainly no… ‘differently!’

If someone says ‘it’s a business that’s done differently’, what they’re usually referring to is doing something very sketchy where you continually recruit a downline team of distributors who’ve bought into the business opportunity and they also become the customer (usually the only customer in fact), and then continues duplicating that over and over, which is a MASSIVE ISSUE and there’s a ton of you tube videos showing you why. One of my favourites is this one because of the humorous way in which it’s presented but it does raise some pertinent points in relation to this particular topic.

It’s also the main reason why you’ll hear many network marketers say…. “Oh no, no that’s MLM”… we’re not MLM, we don’t do that, we’re network marketing. But the issue here is that many network marketers end up operating exactly the same way the perceived ‘MLM Recruitment Based Model’ does because the significant majority of network marketers actually struggle to continually build and replenish a legit retail customer base of repeat customers who are not in any way shape or form involved with the associated business opportunity.

This will also become much clearer as to why this happens so often in a moment, and hopefully it will get you to think very closely about who you are going to associate yourself with if you are planning to head down the network marketing path.

And just quickly, whilst you’re here…

Did you know the concept of network marketing was never intended to be operated as an endless pyramid recruiting model where the distributors are also the customer? This is in fact a dodgy recruiting scheme originally implemented by a few unethical muppets that deliberately manipulated and exploited the system to generate income faster all because of one little ruling that was put in place.

Now unfortunately, and as unethical as it is, this rampant exploitation actually happened to work very well and made many people quite wealthy in the process. So what happened is that it actually started gaining serious traction and was getting promoted as the ‘smarter’ way it should be done. This of course opened up Pandora’s Box leading to all sorts of unethical and dodgy practices, misleading and deceptive marketing, books & courses on how to recruit and build teams using that so called ‘smarter’ concept and all sorts of other stuff that is blatantly designed to feed false hope to many who still believe this is the right way… even to this very day!

It’s crazy and unfortunately that crap has become so duplicated and promoted as ‘the better, smarter and faster way to make profits’, that most people think this is what network marketing is all about, when in fact the original concept wasn’t based on doing that at all!

Some company owners are even so clueless about that fact, they even choose to set up a network marketing model from the get go based solely on the dodgy stuff, thinking that it’s the correct way to do things and then end up facing the legal consequences of significant fines and being shut down for being so stupid and irresponsible!

Believe it or not, there is actually a legit way to run a network marketing venture, but I honestly believe the ‘need’ for that whole concept nowadays has essentially become null and void, for the reasons I’ll be sharing shortly.

But, before I get to that, here’s a good little video from a fellow named Tim Sales who often advocates for what many would consider the correct way to operate a network marketing venture as it was originally intended. Although I don’t fully agree with everything he says in some of his other video’s, I have to say he does a really good job in this one by clearly showing and explaining how network marketing started and should be leveraged and duplicated to be considered a legit way of conducting business…

Good little video and he’s spot on too!

Ideally, this is how a network marketing venture should be operated and leveraged to make it viable with actual legit retail customers who aren’t in anyway involved with the business side of things.

However, the issue is that many network marketing ventures don’t actually operate like that at all, due to several significant factors that makes the above structure incredibly difficult to operate ethically. We’ll be taking a look into that a lot more closely in just a moment and it will help clear up why I believe many network marketing ventures have already and will continue to be made completely redundant and the compelling reasons may actually astound you.

Now before we get to that in a few moments, it’s really important to understand that by getting involved in network marketing, you’ve made a conscious decision to be in sales… period.

When executed ethically, there’s actually nothing wrong with selling and in fact there’s nothing wrong with recruiting either as long as it is being leveraged in a similar way to what Tim covers in his video above. But just because there may be nothing wrong with it, that doesn’t automatically mean it’s going to be easy to achieve either. In fact, network marketing can make things extremely difficult and far more challenging in comparison to other business models commonly used within the marketplace.

So be proud of being in sales or get the hell out of it immediately if you honestly think you are not suited to it. Because if it honestly embarrasses you that much and you secretly feel ashamed of or scared to tell people about what you’re involved with and try to dodge around a very simple question when being asked what it is you have to offer… then you are heading directly towards catastrophic disaster!

If you’re currently involved in network marketing, I understand that you may have been taught and encouraged to do this for whatever the reasons may be… but I’m going to tell you right now and I feel very confident that most who’ve been on the receiving end of this will also agree with me… that deliberate secrecy and trying to offer more info about what you’re selling without telling someone what it actually is when asked, just makes you look dodgy and opens the door for you to be made fun of behind your back plus your potential prospect is going to find out exactly what it is your selling and conduct their own research about it when you send through more info anyway.

So there’s no point in doing that at all, for any reason whatsoever if what you have to offer is perfectly legit and a respected product or service within the marketplace.

But wait there’s more…

Some even reach the pinnacle of stupidity by signing up to a business opportunity just to be involved in the recruiting / money making side of things and only purchase the product or service associated with that opportunity to avoid it being considered an illegal Ponzi Scheme.

This is by far the most dodgy way to be involved in a NWM venture and will more often than not be looked at as a scammy, sleazy and predatory type of Pyramid Scheme because the underlying motivation is all about recruiting for one’s own benefit rather than offering genuine value via the sale of a product or service to legitimate retail customers.

Unfortunately this sort of unethical crap plagues this type of business model and it’s usually the primary reason why many network marketing companies are shut down. This really is a good thing because it’s one of the main issues why so many disheartened ex-distributors feel like they’ve lost out when they end up earning stuff all and eventually quit empty handed or even go into debt due to inventory loading depending on the company they’re with.

They never cared about any genuine results from a product or service and only purchased it as a catalyst to get paid from recruiting, which can be a really super hard thing to do, not to mention maintaining the ongoing retention due to staggering attrition rates.

Hence why the failure rate is so high with this sort of unethical practice!

So, of course they’re going to feel ripped off when it doesn’t work. They went in with the intention of focusing purely on the money and what they can get from everyone else through an unsustainable recruiting system, whilst peddling a product or service they pretend to care about under false pretence.

So, if your intention is to operate a legitimate business offering genuine value to real customers, you really need to be a lot smarter than that!

This type of greed mentality and trying to exploit the system for personal gain will almost always end in disappointment. That is why this sort of BS needs to stop within the NWM arena if it wants to achieve any hint of credibility within the marketplace.

However, on the flip side, if a current customer genuinely feels they are suited to a sales role and chooses to partake in the associated business opportunity because they were already happily using and enjoying the benefits from a product or service as a legitimate retail customer… then really… what’s the issue?

None of course, because the risk is minimal.

They shouldn’t feel ‘ripped off’ at all because they’re already an existing paying customer who is currently using the product or service, and the business opportunity is just an extra benefit and way they can make extra income by retailing the product or service to other legitimate retail customers.

Even if the company charges a small annual admin fee (not in any way associated with the commission payment structure) for a distributor to have a professional back office that handles all essential components to running a successful business such as CRM systems, customer order fulfilment, commission payments & tracking, reporting & KPI’s etc. then it shouldn’t be a big loss if they happen to find the biz side of things isn’t really for them and realise they’re just better off remaining a customer.

*Ideally they really should be providing that entire CRM back office system for free, but some do choose to charge their distributors for that service.

But, can you see the difference here?

There’s a completely different intention and motivation between the two and that is also why I firmly believe a person who is considering a network marketing venture should ALWAYS become a customer of a chosen product or service FIRST and receive real genuine proven benefits and results BEFORE they even consider the business opportunity (aka sales role) associated with it.

If you’re happy to pay the extra cost and you won’t send yourself broke doing it, there’s absolutely no harm in giving something of interest a go. Because let’s face it, that is how progress is usually made. Just be sure to do your due diligence (this is important) and if you still genuinely believe the business opportunity may be of benefit and worthwhile, then give it a red hot go. That way you can make a truly informed decision from experiencing actual time in the trenches and then decide whether it’s still the right thing for you or simply opt out if it’s not.

Quick Tips:

Whilst doing your due diligence, be sure to…

1. Check out income disclosure statements (carefully read between the lines to get the real picture)

2. Make sure you’re NOT required to inventory load. What this means is buying and storing a heap of inventory at your expense. There’s actually a notorious nickname for this called ‘garage qualified’ where some network marketers had a garage full of product they couldn’t retail because no one wanted to buy it. In the past, some companies somewhat relied on their sales force doing this to ‘qualify for commissions’ which of course is highly unethical and really sad because many people lost everything and under the impression they were doing the ‘right thing’ or ‘the way it was done’. I believe ‘loose legal frameworks’ were actually put in place to indirectly help prevent this sort of thing from happening, but I’m not entirely sure how effective or well it’s enforced. It’s more like another ‘toothless tiger’ policy, however companies deliberately doing the wrong thing have and are being prosecuted and fined for unethical behaviour which is never a bad thing!

3. Suss out having to comply with ominous & inauspicious promotional restrictions and how easy it is to cancel or opt out if you no longer wish to be involved in the business side of things. You may be surprised to find what you can get yourself locked into as well as legally exposed to if you’re not careful. It’s not uncommon for contracts to pass on all liability and state the onus is on you if anything goes wrong. So, whilst carefully reading your contract document, it may become clear the company you wish to align with will happily cover it’s own arse and leave it’s sales force hanging out to dry. If you discover that’s the case then… RUN… run like hell and sign NOTHING!

4. If you still really feel that the network marketing path is for you and you are going to promote and sell a collection of FMCG products, then try and ensure you are with a company that offers some sort of drop shipping system where the product is delivered directly to your customer. This means you won’t have to firstly buy in the product, physically handle and store it and then go out and try to retail it yourself. Having a product drop shipped directly to your customer from the company you align yourself with will make things easier as far as inventory handling goes where you’ll become more of a ‘connector’ instead.

With all of that in mind, please don’t be under the impression those four basic tips will suddenly make things a walk in the park for you because it’s still important to realise that VERY FEW customers are actually suited to taking on the business side of things, for many of the reasons I’ve already pointed out and will dive further into in a moment.

Now some may say…

“Well I only joined the business opportunity to get a discount on my own product purchases.”

Well… I’m calling out BS here because everyone who joins a network marketing opportunity is hoping they’ll be able to make enough sales or ideally build a downline of some sort that pays them a residual income, even if it’s just enough to be able to cover the cost of their own monthly product / service expenses.

Otherwise… why do it?

The actual discount isn’t THAT big and the often exorbitant and unrealistic inflated ‘retail price’ is merely used as a psychological deterrent to distract and deliberately give the impression that you’re getting a good deal by signing up to the opportunity (i.e ‘only paying wholesale’ vs full retail price…ahem…BS), where in most cases you’ll still be over paying anyway.

If you google… how is wholesale price calculated?… you will see a couple of basic formula’s to work with, but let’s work with a common formula currently used in most professional business environments.

Wholesale Price = Cost of Goods Manufactured (COGM) + Profit Margin

Now if we’re hypothetically working with… say… a nutrition product for example, (which the health & wellness market is completely saturated with). What sort of profit margin do you think a company embracing a network marketing strategy would be slapping on, if the clear majority of potential customers are of the opinion the retail price is ludicrously expensive for what it is.

Well, it’s obviously substantial, especially when the company happily reveals it’s achieving and receiving the lions share of millions or even billions of dollars in sales revenue (usually at the expense of its sales reps and dedicated team builders).

Imagine…for example… receiving a standard 30% profit margin on every product / service purchased from an army of hundreds of thousands of loyal repeat buying NWM distributors. That can equate to A LOT of moolah in the bank and BIG Pay Days & Bonuses for the company executives at the top, who are supposedly ‘sharing the profits’ with their sales force.

Well… let’s keep things real here. That’s only from the profits from the additional over-inflated margins they have slapped on, otherwise they wouldn’t need to do it and also remain competitively priced within the market place, which very few are, if any for that matter!

Some network marketers may now argue that you get to make money with this system as opposed to just going out and buying an equivalent product from the local store (often at a much cheaper price).

So in their eyes, it becomes viable to pay more for the product or service because you can effectively make your money back and more by building a team. Therefore, it actually becomes worth it to fork out more because everything ends up balancing out and ideally works in their favour once the commissions come pouring in.

So now they work their magic and have potential distributors thinking something along the lines of…

“Well, that sounds sort of reasonable to an extent I guess, and a seemingly valid point. It may be a bit of a stretch financially, but it sounds like it’s definitely going to pay itself back later if I just follow the system… right?

I mean, I can go to the local store and purchase an equivalent product for a cheaper price, but I’m not going to be able to build a cool network marketing biz afterwards selling that same product that will also keep paying me over and over either, which to be honest sounds pretty awesome. Having residual income automatically coming in month after month and not having to go to work and deal with my dickhead boss sounds like a dream come true!

So, maybe it is worth joining the biz op and paying the extra for the product and just build a team of people who want to do the exact same thing.

Yeah… that sounds pretty good!

Actually that sounds freakin’ awesome… yeah let’s do that and we’ll soon be rolling in it!”

Hmmm….

Unfortunately, there’s a little issue here because we are now in a rather precarious situation of having to ‘PAY TO PLAY’ by automatically paying extra because the company has already conveniently built in their over-inflated margins into the actual ‘wholesale pricing’ of the product.

But we agreed that we’re happy to pay extra as a wholesale price for the product because of the opportunity… correct?

So what’s the issue then?

Well, the reason why this is important to note, is because we may now be playing with the very grey area of this model possibly being a hidden PONZI Scheme (yet still considered ‘legal’) within the Actual Product / Service Pricing itself because the commissions are only paid from a deliberately over-inflated BS mark up that has only been implemented solely to pay out commissions.

Otherwise, why do it?

They’re intentionally pricing themselves out of the market they wish to compete in with regards to making genuine retail sales and in turn, intentionally crippling their sales force from a genuine retailing perspective.

It actually doesn’t make any sense when you think about it. Why not just set up a really awesome and enticing perfectly acceptable legit, legal and ethical affiliate program to help attract new business and pay out generous comms and reward bonuses instead without all of the dodgy BS?

Seriously!

If a product or service is that genuinely fan-fucking-tastic as most network marketing companies often like to claim about what they offer… then it would be fair to say, they also shouldn’t have any issues from a ton of affiliates with very large audiences climbing over themselves to not only purchase the reasonably priced product or service themselves, but also happily promote and sell it to generate a good income from real legit retail customers.

This is why I often question the need for network marketing at all nowadays. Maybe once it actually had it’s place and purpose, but nowadays I’m really not so sure.

Some would argue that it’s just a really bad system originally created by a greedy narcissist to flog sub-par overpriced products and services to a bunch of naïve dreamers who believe they’ll also make it big someday?

Maybe it’s true.

Maybe not.

At the end of the day, I guess that’s up to each of us to decide for ourselves and where our perspectives sit. I know mine have certainly changed quite significantly over time, as I continue seeking and sorting fact from fiction.

So as you can see, just because something may be classed as ‘legal’ (mostly due to excessive lobbying, rulings and what could be considered borderline corruption), does not automatically make it 100% legit and/or sustainable.

In fact, a few companies that have been using a network marketing model for many years are now choosing to ditch it and instead switching over to an affiliate program instead, so that speaks volumes in itself.

The simple truth is this…

The majority of customers want to receive excellent value from a great quality product or service at a great or at the very least… fair and reasonable price. Not the other way around!

Ever heard anyone say…

“Gee, I wish I could get my hands on a really shitty sub-par product that’s known for it’s poor quality at a completely unreasonable and staggeringly high skyrocketed price that’s pretty much guaranteed to rip me off and eventually send me broke!”

Yeah… me neither, but it’s surprising how many ACTUALLY DO IT when it comes to a well positioned network marketing ‘opportunity’.

In fact, I think it would be fair to say the only way you could possibly have a chance of selling something like that is through deliberate misleading marketing, deception and pretty much flat out lies otherwise it doesn’t make any sense.

But that is also something that can be very difficult to prove when there’s a lot of smoke and mirrors.

I believe this causes massive issues as far as ethics when it comes down to operating a legitimate, professional business with competitively priced quality products / services that offer real genuine value.

This is why some NWM companies end up implementing and exploiting (intentionally and even unintentionally) what is often considered highly deceptive and misleading marketing strategies as well as all sorts of other dubious ‘value adding’ garbage that lacks any real substance to justify the exorbitant and unrealistic price tag.

Here’s a hypothetical example using some basic mathematics to help reiterate my point…

Say you’ve signed up to a new business opportunity and now begin purchasing a basic supplement product on a ‘monthly autoship’ plan at a wholesale price of $50.00 (a retail price is also calculated by adding on an additional 60% to the $50.00, so it equates to $80.00 – that very few if anyone is actually going to pay because the price is absurdly ludicrous for an equivalent product you can easily source elsewhere much cheaper).

However, let’s say the product only costs the company $10.00 (that’s also being generous by the way) to either buy in or even manufacture themselves. They add on their guaranteed margin of say 30% ($3.00) that goes straight to them from every product sold and they keep that straight off the bat to keep the company running (overheads, wages, operating costs, corporate bonuses & perks etc). This means there is now a total of $37.00 ($50.00 – $13.00) left to pay out commissions in some sort of staggered percentage / performance based compensation plan.

And don’t forget that we’re talking about millions upon millions of products being sold here too (worldwide in many cases), so we’re not dealing with pocket change by any means!

But here’s the thing… if we look at a more realistic pricing model to be even remotely competitive within the marketplace, the wholesale price even with a 100% mark up is still only $26.00. But the network marketing company wants you to pay $50.00 as the wholesale price. That means an additional $24.00 (a WHOPPING 92%+) is slapped on just so the company can use THAT amount exclusively to compensate their sales force who are currently above you (aka your upline). Other than that, there is no other feasible explanation to slap on that extra amount as per the reasons mentioned earlier re: pricing themselves out of the market etc.

So in this scenario, you are still required to (unnecessarily) pay an ADDITIONAL $24.00 (a WHOPPING 92%+) on TOP of the already 100% wholesale mark up just because a stack of people need to get paid their commissions as a reward for you being recruited into an unsustainable and flawed system that is designed specifically to rip you off on every single purchase that you make.

Yep, but that’s conveniently swept under the rug because it’s a very hard pill to swallow, particularly for those so deeply entrenched in the system who try and justify the BS by saying things like… “But this business is done differently” … “That’s just the nature of the beast”… “That’s just how it works”… “But you get to build a team and earn bonuses for doing that” … blah blah blah!

Now that’s just ONE product too. Imagine you are calculating this based on a number of individual product purchases that need to be made each month to ‘qualify for commissions & bonuses’. That may now easily equate to hundreds or even thousands of dollars depending on what you choose to be aligned with.

Now this is playing dangerously with fire and many have become unstuck and financially worse off because of it. Yes, you can claim purchases as a tax write-off if things are set up correctly, but everything still needs to be paid upfront as an out of pocket expense with justifiable returns in the form of real tangible legit profit.

But there are so many things riding against you and battling a myriad of challenges such as constant attrition, credibility / reputation, non-competitive pricing, completely saturated markets, absurdly ominous agreements and inauspicious promotional restrictions all complimented by a massively flawed unsustainable system (just to name a few) that automatically creates a very difficult and highly volatile environment to operate in and systematically generate a profit.

That is essentially what many well intentioned people have gotten themselves into after deciding to head down this very rough and unpredictable path.

So, the more we observe through the magnifying glass… the harder it becomes to spot the upside.

So here’s something to ponder…

What if the company ‘giving’ (and I use that term very loosely) you that ‘discounted wholesale price’ is also being unethically greedy (‘successful arseholes’) and making a very handsome margin at your expense from your own individual wholesale purchases?

That would really suck… right?

So, be careful and don’t be fooled into thinking you’re always getting a great deal, because in many cases it simply ain’t true.

You’re definitely paying… and you may also be PAYING BIG TIME!

But it doesn’t stop there either… it gets better…

What if there were bonafide independent studies PROVING the product you have chosen to align yourself with is not of the quality generally portrayed due to deceptive and misleading marketing practices, where the concluded published consensus was overwhelmingly unfavourable towards the credibility of the product?

Hmmm… after damaging findings like that, how challenging do you think it would be to retail that product now?

Unfortunately, even if it wasn’t entirely true, mud sticks and discrediting products and services, particularly within the health / nutrition niche, that also have a network marketing product distribution model attached can very quickly become a prime target for extremely harsh critiques and sometimes justified reviews that can easily sway and scare away potential customers.

The information may not always be 100% correct or even a fair analysis… but it doesn’t matter and it can affect your overall outcome because most people WILL rely on Google, especially to confirm and solidify any suspicions and preconceived biases.

If you think they don’t or won’t… well… you may be a little shocked when you discover the truth!

Of course you’ll find both positive and negative reviews for most things. However, misery loves company and there’s no shortage of individuals who fall into the ‘once bitten, twice shy’ category. So, you may now find yourself competing with pretty much ALL of the challenges mentioned before and now a plethora of unfavourable comments and reviews to make your selling journey just that little bit harder.

Seriously… how long could anyone (let alone a newbie with very little business experience especially in this space), honestly expect to operate effectively within that sort of harsh environment? Because that’s one hell of a battle for any budding entrepreneur to face, no matter who or how experienced you are.

So, if you have the ability to do it ETHICALLY without the need to embellish or be involved in a flawed unsustainable recruiting focused scheme (I’m yet to see it) and still accomplish the goals of earning a decent liveable income, then all power to you because you deserve all the accolades for possessing the extraordinary unicorn selling skills, and not forgetting the insane commitment, enormous amounts of precious time, staggering amounts of hard-earned money plus incredible hulk-like effort spent!

This is why network marketing companies LOVE having their own internal army of super duper keen as mustard dollar focused individuals signing up to their opportunity and making their own regular individual purchases (i.e monthly autoships, memberships etc). It’s both a clever and really shitty predatory thing to do, because it provides a reliable and regular stable income for the company with HUGE PROFITS at yours and your downlines expense.

Do you really think that a company who claims to ‘care’ about it’s people would get you to firstly over-pay for a sub-standard product / service and then encourage you to duplicate that by following and implementing an unsustainable flawed recruitment focused structure, whilst operating as a financially unprotected and legally exposed performance / commission based sales rep.

Yeah, I know… it bewilders the mind!

But it’s truly astounding how many do it without knowing what they’re really involved in.

It’s simply a sad case of unethical and immoral exploitation at its finest often with naïve and / or financially vulnerable and desperate targets clearly in their sights.

But don’t think naivety is exclusive to a particular group or stereotype either, because A LOT of seemingly intelligent and educated individuals continually fall victim to this kind of thing everyday as well!

So, it really doesn’t matter how it’s spun, because when it eventually ends in loss for the majority (which the numbers clearly indicate), those horrible feelings of being deliberately exploited as well as the financial loss, unforgettable disappointment and emotional hurt are VERY REAL!

It also explains why, in many compensation plans, there tends to be more rewards for recruiting efforts (i.e in the form of team bonuses, trips, vehicles, prizes, giveaways etc.) as opposed to rewarding actual genuine retail sales to legit customers who are not involved in the business opportunity.

There’s a reason why you’ll always find an excess of training on how to recruit and build a team to make enormous commissions, but very little on how to actually retail and sell a product / service effectively to make those very same commissions.

Interesting huh… but hopefully it’s starting to make sense now, if it hasn’t already.

Some may say… “Because the product / service sells itself”. Well if that were the case, why are sales reps (aka distributors, contractors, independent affiliated partners, franchise partners – whatever they like to call themselves etc.) needed at all?

Oh yeah… that’s right… to also BE THE CUSTOMER!

But with all that said… let’s play devils advocate for a moment and say that signing up to the opportunity just to get the wholesale discount were actually true.

I mean, really… at the end of the day, what’s the real problem with doing that and the sales rep also being the customer?

Surely there isn’t anything really wrong with that… right?

You sign up to the biz op, purchase products each month at the wholesale price to save a few bucks on your own purchases, then build a team of people who do the same. This means you do the work once and keep getting paid over and over each month in the form of commissions and bonuses as a reward from that continually compounding and exponential duplication.

Pretty simple and straightforward… right?

Actually, it sounds pretty freakin’ awesome… agreed?

In fact, that sounds like a shit ton of money potentially coming through the door and everybody wins… correct?

And many network marketers out there (some would even argue the majority) still wholeheartedly believe in this strategy, no matter what.

And to be fair it’s easy to see why, if one continually seeks out information, resources as well as surrounding themselves with other like-minds to help validate and further solidify their beliefs.

Now, because they earn a commission and bonuses mostly from the individual purchases made from their own downline recruits, every single member in their downline network now has a massive incentive to continue recruiting and duplicating what they’ve been taught themselves i.e. believing that it’s a lot easier and far more enticing to sell dreams of making money (often presented as ongoing passive or residual income) through a perceived ‘business opportunity’.

So, if you haven’t spotted it already… here’s the issue… and it’s a BIG one!

If sign up to the biz op, purchase products each month at the wholesale price to save a few bucks on your own purchases, then build a team of people who do the same… then you are now involved in the promotion of an unsustainable model (that others have referred to as a ‘Product Based Pyramid Scheme’) due to the exponential compounding effect where the numbers eventually fail… and it doesn’t take long for it to happen either!

But the amusing reality here is that most think this is exclusively related to a ‘pyramid’ shape, hence the aptly named Pyramid Scheme.

The fact is, it can be shaped like a single line, circle, square, rectangle or a fucking trapezoid for that matter because the continuous compounding effect of recruiting distributors who are also the customer continues to expand exponentially in the same way to a point where the numbers become completely unsustainable (i.e exceeding the population of the earth and that’s assuming every single person wants the product or service being offered!)

This is also why the claim that… “It’s not a Pyramid Scheme because there’s a product or service offered” is in fact incorrect when it is promoted in this way.

However (and unfortunately), this way of conducting business is more often than not made out to be perfectly acceptable within the world of NWM, particularly when it comes to recruiting and team building, even though it has been proven time and time again how the numbers simply don’t add up.

So why do many Network Marketers end up down that path rather than focusing on retailing their chosen product or service to legit retail customers?

Because after quickly realising the little interest shown from potential customers towards the often abhorrently over-priced product or service with a truly pathetic retail margin that is virtually impossible to sell, it quickly becomes a lot more enticing to begin selling false dreams of making money through a highly questionable ‘opportunity’, that is promoted as the ‘more intelligent’ path to achieving financial freedom.

It’s also why, in many compensation plans and company conventions, there tends to be many more accolades and financial incentives to reward recruiting efforts (i.e in the form of team bonuses, trips, vehicles, prizes, giveaways etc.) as opposed to rewarding actual genuine retail sales to legit customers who are not involved in the opportunity.

There is a reason why you’ll always find an excess of training on how to recruit and build a team to make enormous commissions, but very little on how to actually retail and sell a product or service effectively to make those same commissions.

Interesting huh and pretty much a dead giveaway to where the real focus lies with these types of schemes. But hopefully it’s starting to make sense now, if it hasn’t already.

Now before we continue on… remember a moment ago where we discussed selling false dreams of hope and making income through a recruiting based opportunity, as opposed to actually selling quality products / services with real genuine value to a legitimate retail customer base?

Well, here’s where I ask the following question…

“How can an excited pumped up newbie be expected to identify the difference between that rather large inconvenience when all perceived success is based primarily around their recruiting and team building efforts?”

The simple fact is… most can’t, as the numbers clearly reflect.

So, when the company they choose to represent goes out of their way to blatantly reward recruitment-focused selling behaviour without a care in the world to the real life consequences of virtual guaranteed failure, they really didn’t have much of a chance to begin with.

Therefore, the TRUTH becomes the number one topic to avoid at all costs where it’s simply ignored and conveniently overlooked during ‘the opportunity presentation’ or just merely brushed off and/or denied mostly by those already earning an income from promoting and doing things this way.

Now I have a MASSIVE problem with that, especially when it comes to those with genuine entrepreneurial aspirations who are currently facing some adversity in their life and suddenly found themselves in a vulnerable position emotionally and/or financially when a new NWM ‘recruitment-focused system’ is presented to them. If you have found yourself in this situation and a little confused about it all, this personal message is just for you.

If you are required or even encouraged to a point where you feel somewhat obligated to purchase a product or service on a regular basis to be a part of any sort of ‘opportunity’ (even though it’s not really required), then…

YOU’RE. THE. PRODUCT!

Again, this is also why I strongly believe the only reason anyone should be signing up to a NWM business opportunity is to have the ability to resell the actual products / services offered and create an income from a genuine and legitimate retail customer base who is NOT involved in the business opportunity whatsoever. No matter if it’s a one off sale or based upon a repeat sales system, which should also offer the option for customers to easily cancel at any time with very minimal financial consequences if any at all.

Now many network marketers will declare that’s exactly how it works… but when you apply the magnifying glass it really doesn’t. In fact, to make any sort of decent income you may find that you’ll be operating a product / service based recruitment focused pyramid scheme where your downline recruits are also the customer. This happens more often than not because as mentioned previously, the product or service is almost always responded to with the sound of crickets, making it incredibly challenging to retail plus the downside of a pathetically tiny profit involved, where it’s rarely considered worthwhile.

Unfortunately this naturally encourages the formation of an unethical and unsustainable product distribution & income generation model, where the numbers simply don’t add up and the rug is quickly pulled over the truth or simply flat out ignored.

Yet, this is often promoted as ‘the way it should be done’ especially by many NWM trainers / coaches who are also ‘conveniently retired’ from NWM and ‘no longer operating in the trenches’ yet still happy to peddle expensive courses / books etc and continue piggy backing off a flawed model of doing business.

It’s truly sickening, predatory and happily exploits those who are yet to read and absorb the information presented here to help save their precious time and avoid lost dollars.

So please, please, please be very careful who you choose to listen to, because not everything is as black & white as what many would like you to think when it comes down to earning the mighty dollar and it’s easy to become discombobulated with all of the contradicting info and questionable ‘coaching’ available out there.

Know what I mean cobber?